A publication with its own character.
The visual foundation, retained alongside the expanded site.
Keep the identity together.
Current visual guidelines, version 2. The PDF and editable PowerPoint contain the same six-page visual foundation.
Download PDF · Download editable PowerPoint · Written interface and editorial rules
Web identity files
Logo master · SVG · Logo master · PNG · Share cover · JPG · Browser & home-screen icons · ZIP
The share cover is flattened generated artwork. The logo masters and editable type sources remain separate; the icon set uses proportional exports of the existing mark.
Install the exact fonts before editing the PowerPoint: Lora · Lato. Fonts are embedded in the PDF.
Domain: gardeninreach.com · registered at GoDaddy. The publication remains in staging while its launch details are completed.
Garden in Reach
Practical container gardening and watering choices, grounded in the space, light and conditions available.
A distinct visual language
A homely garden journal: realistic plants and patio photography, cream editorial panels, serif reading type, seasonal context and space/light selector.
Type and voice
Lora for display; Lato for reading and controls.
Patient, grounded and condition-specific. Show the observed date and environment.
Image use
Generated assets are decorative and identified as such. Product evidence uses real, dated photography and documented observations.
Own the subject
Balcony, patio and small-yard gardeners planning containers and irrigation.
Guaranteed harvests, universal planting calendars, instant long-term results.
Stand independently
Own domain, content, evidence, analytics identities, release, merchant mappings and financial records. Shared publishing is replaceable.
Working domain
gardeninreach.com · registered at GoDaddy; reference publication.
Download written guidelines →#F5F3E8background#243A2Ctext#3B6943primary#DBE2BBsupport#CF9C73accentThe original interface study remains available as an archived design preview.
Open archived UI study ↗